The Art of Selling
the week, on one page
Mentor Vaisakh VL (Wed–Fri on campus)
Mon–Tue SOF-run: law, guests, mission setup
His rule Won't sell. Will learn. Will help.
Credits 2.0 · Basics of Law carries 1 enrichment credit
Mon–Tue SOF-run: law, guests, mission setup
His rule Won't sell. Will learn. Will help.
Credits 2.0 · Basics of Law carries 1 enrichment credit
Mon
SOF
Basics of Law · Prosecution · econ feedback · quiz
Tue
SOF
Sea Miracles · mission setup · fireside Tom
Wed
Vaisakh
₹500 Game · Tools 1–2 · Lab A · Philip Joseph
Thu
Vaisakh
Tools 3–4 · Objection Clinic · Tani · India Lens
Fri
Vaisakh
Buy Me a Coffee · Lab C · The Sell-Off
The arc, in one line
Monday and Tuesday clear the decks — law, guests, and picking the real business each fellow will sell for. Wednesday to Friday, Vaisakh reframes selling as the transfer of belief and drills four tools through live reps: qualify, lead with their problem, turn the objection into a question, close like an invitation. Friday ends with The Sell-Off. The mission then runs into the weekend, on real streets.
Day by day
| Monday | Basics of Law 9:30–11:30 (Adv Syam J Sam) — rights, duties, filing a case, bailable vs non-bailable, key BNS provisions. Coffee shot follows at 11:45 today only. PM: The Prosecution (Revathy) puts a real case on trial, Economics Lab feedback from Jagan discussed per group, Bharat Quiz (Jeffin). Orbits interview rollovers run as afternoon pull-outs — the room never pauses. |
| Tuesday | Sea Miracles with Sojan 10:00–12:30. After lunch, mission setup: briefing at 13:30, then each fellow locks the real business they'll sell for — a stall, a cart, a counter, the family shop. 15:00: fireside with Tom. The business must be locked today; Wednesday's teaching assumes everyone knows who they're selling for. |
| Wednesday | Vaisakh opens cold with the ₹500 Game — five minutes to sell anything, real money, before a single slide. Debrief becomes the first lesson. Then the reframe + Tools 1–2: qualify before you spend a word, lead with their problem. Lab A — Sell Me This: Round 1 after lunch: four minutes, live buyer, coached to push back. 15:00: fireside with Philip Joseph. Mission fieldwork opens this evening. |
| Thursday | Tools 3–4 10:00–12:30: an objection is a question in disguise ("too expensive" means "I don't see the value yet"), and the close is an invitation, not a trick. Lab B — The Objection Clinic: five real objections, find the real question under each. 15:30: Tani Malayali. 16:45: India Lens, two live cases — Eureka Forbes qualifying at the door, the LIC agent selling trust door to door. Nykaa, the street vendor, and Seematti are self-reads with one question each. |
| Friday | 10:00 sharp: fireside with the Buy Me a Coffee founders — sixty minutes, they're mid-media-cycle. Then Lab C — Sell Me This: Full Round: qualify, frame, handle the objection, close — against harder buyers coached to raise your Wednesday's weakest objection. After prayer + lunch, The Sell-Off: the week's best sells live in front of the room, scored on process, never on whether the buyer caved. Week close + Gravity scoring by end of day. |
The Mission — Sell Something Real
- Partner with a real business and sell their actual product face to face — at least two selling sessions across the evenings and the weekend.
- Bring back three things: the sales log (every attempt, every objection, the doors that closed), the objection pattern (the 2–3 that kept coming, and what they reveal), and a rewritten pitch built from what got rejected.
- Guardrails: nothing deceptive, nothing pressured, public and daytime. A sale won on a lie scores zero.
- Timeline: fieldwork runs evenings, the weekend, and Monday. Submission closes Wednesday next week.
- Review: 15-minute live calls with Vaisakh, booked through your PR from Friday's close, running through Wednesday. Scores land in Gravity after each call.
Scoring · entered in Gravity Friday + after review calls
0.8
Participation
The live reps, the courage to be bad first.
0.6
Labs
Sell-Me-This reps + the Objection Clinic.
0.6
Mission
What you understood about the buyer, never the outcome.
- The standard four criteria: specificity, framework application, depth of insight, honesty.
- The line for the room: an honest, well-qualified "no" outscores a lucky "yes" you can't explain.
Ops checklist
- ₹500 in actual cash for Wednesday's opener. Buyer cards printed for Labs A and C.
- Vaisakh's review-call booking sheet ready before Friday's close.
- BMC fireside: mic, backdrop, start and end on the minute.
- PRs check the three self-read India Lens cases at Friday close.
The School of Future · Cohort 1 · module page: sof-curriculum-modules · the schedule of record lives in the SOF Weekly Scheduler sheet, tab W5 - ArtOfSelling. If this page and the sheet disagree, the sheet wins.